Pairwise’s AI agent finds and prepares product add-ons for your Shopify store, putting add-on setup on autopilot with minimal manual work. This FAQ covers the one-scan preparation method, theme setup, publication, current plans, privacy and billing.
Pairwise at a glance
Pairwise FAQ: plans, add-ons and publishing: current product facts, last updated 24 October 2026
Topic
Current Pairwise fact
Starter
Current Pairwise fact$20 USD/month for up to 500 eligible Online Store orders.
Growth
Current Pairwise fact$49 USD/month with no order-volume cap; explicit merchant consent is required.
Billing period
Current Pairwise factMonthly app charges are billed by Shopify on a 30-day cycle.
Trial
Current Pairwise factStarter and Growth each offer a 7-day free trial, starting when you approve the plan in Shopify.
Suggestions and publication
Current Pairwise factIn one scan, the AI agent finds add-on ideas from your product catalogue and available recent order data, then checks them against product text. Product description links are not the pairing mechanism. The merchant saves the Pairwise theme embed and explicitly publishes chosen offers.
Theme evidence
Current Pairwise factHorizon 4.2.0 has checked product-page, cart-page, and cart-drawer behavior. Dawn 15.5.x and 16.x cart-drawer and notification adapters, and Focal 13.x cart-drawer support, are code-supported with older and narrower evidence; these are not equivalent current acceptance.
AI and order data
Current Pairwise factSelected catalogue text is sent to OpenAI; discovery may also send product-code hints derived from aggregate co-purchase data. Raw order rows, baskets, order IDs, and customer details are not sent to the AI provider. Standard API abuse-monitoring logs may retain prompts and responses for up to 30 days; Pairwise does not claim zero retention.
Pause and uninstall
Current Pairwise factPausing or unpublishing offers does not cancel a subscription. Uninstalling Pairwise stops future recurring billing cycles, though a current-cycle charge already generated may remain.
Support
Current Pairwise fact[email protected]. Weekday support has a one-business-day first-response aim, not a guaranteed service level.
Privacy and store data
Read the Privacy notice for the full data-use and retention details. Pairwise sends selected catalogue text to OpenAI; discovery may also send product-code hints derived from aggregate co-purchase data. Raw order rows, baskets, order IDs and customer details are not sent to the AI provider. Pairwise does not claim zero retention, and standard API abuse-monitoring logs may retain prompts and responses for up to 30 days.
The Terms of service describe plan and subscription conditions. Pausing or unpublishing offers does not cancel a subscription. Uninstalling Pairwise stops future recurring billing cycles under Shopify’s app-uninstall guidance, although a current-cycle charge already generated may remain. For help, email [email protected].
Frequently asked questions
How does Pairwise suggest product add-ons?
In one scan, the AI agent finds add-on ideas from your product catalogue and available recent order data, then checks them against product text. Product description links are not the pairing mechanism. A completed scan does not mean every product has an add-on; uncertain suggestions may remain unconfirmed.
What does Pairwise cost?
Starter costs $20 USD/month and includes up to 500 eligible Online Store orders. Growth costs $49 USD/month with no order-volume cap and requires your explicit consent. Monthly app charges are billed by Shopify on a 30-day cycle.
How does the Pairwise free trial work?
Starter and Growth each offer a 7-day free trial, starting when you approve the plan in Shopify.
Does Pairwise publish offers automatically?
No. You review and save suggestions, save the Pairwise theme embed in Shopify's theme editor, and explicitly publish the offers you chose. Saving an unpublished offer does not publish it.
Which theme behavior has Pairwise checked?
Horizon 4.2.0 has checked product-page, cart-page, and cart-drawer behavior. Dawn 15.5.x and 16.x cart-drawer and notification adapters, and Focal 13.x cart-drawer support, are code-supported with older and narrower evidence; they are not equivalent to the current Horizon checks.
What information does Pairwise send to OpenAI?
Pairwise sends selected catalogue text to OpenAI; discovery may also send product-code hints derived from aggregate co-purchase data, and other scan modes may send passages retrieved from product-description links. It does not send raw order rows, baskets, order IDs, or customer details to the AI provider. OpenAI's standard API abuse-monitoring logs may retain prompts and responses for up to 30 days; Pairwise does not claim zero retention.
What happens to billing when I pause or uninstall Pairwise?
Pausing or unpublishing offers does not cancel a subscription. Uninstalling Pairwise stops future recurring billing cycles under Shopify's app-uninstall guidance, though a current-cycle charge already generated may remain.
How do I contact Pairwise support?
Email [email protected]. Support is staffed on weekdays, with a one-business-day first-response aim that is not a guaranteed service level.
